Think PR is Expensive? Losing Customers Costs More
Let’s be real, good PR isn’t cheap. But you know what’s even more expensive? Losing customers because nobody knows (or […]
Tag Archives: Reputation management
The Reputation Mirage: When Brands Seem Popular but Are Secretly Struggling
Have you ever seen a brand that appears to be doing very well on the internet, thousands of followers, excellent […]
Whisper Campaigns: How Brands Use Secret Psychological Warfare Against Competitors?
There’s a battlefield where brands fight not with flashy ads or public pull-downs but with hushed tones and subtle nudges. […]
Reverse Reputation : When Good Publicity Turns Bad
Ever heard this phrase, “All publicity is good publicity”? Nice idea, until the internet gets involved. You may be basking […]